Events and Webinars

4 Keys to Creating an Impactful Communication Strategy

May 18, 2022

Do prospective students actually read your communications? Probably not.

It’s time to craft a communication plan that stands out from the others.

From first interest to the first day on campus, be prepared to engage students in the journey leading to your campus. Your communication should be:

Immediate. Relevant. Omni-channel. Engaging.

Join our speakers to hear their top tips for creating a total communications strategy, maximizing omni-channel marketing, and utilizing all the tech tools in your toolkit.  

As a bonus, we will also review data from the recently updated 2021 Inquiry Response Project, a secret shopper program that tracks how over 300 institutions responded to a student’s inquiry via their website.


Brian Jones, Ed.D.
Director of Admissions

Moderated By:

Suzanne Sharp, Ed.D.
Executive Director, Enrollment Strategy